Rest and Sleep the AP Way

I recently came across an ad for a new kind of formula which advertises that it “specially designed to help babies feel full longer and sleep better.”

The ad also states that it “thickens gently in baby’s tummy” and that it is a “natural way to keep your baby feeling satisfied.”

In short, the message is if you feed your baby this new kind of formula, it’ll digest slowly enough that your baby will sleep for a longer period of time, which would presumably let the parents sleep for a longer uninterrupted stretch of time.  It implies that the only reason a baby awakens during the night is because of hunger.  Therefore, if the baby eats this formula, he won’t get hungry, so he won’t wake up.
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